Audio Branding is a strategical approach to how a Brand should sound.
Every Brand produces sound: through advertising, through its call-centres, mobile, retail shops and through all points of contact with its stakeholders. Without the Audio Branding process, all those sounds can transmit a message of incoherence, inconsistency and do more harm than good to the Brand’s perception.
A Brand with a proper sound identity is more capable of building emotional bonds with comsumers. It’s a stronger Brand!
Audio Branding is a team work. It involves the Brand, Audio Branding specialists and also the brand’s agencies that work with the Brand on a daily basis.
Indigo is a proud member of the AudioBranding Academy and has a team specialized in the Audio Branding process.
Just contact us for a free and very entertaining presentation.
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